I rarely do guest posts. This is that rare one. At dinner in New York the other night, my friend and colleague Craig Fisher outlined his model for “sloth management,” a productivity plan based on the presumption that people are lazy, lazy, lazy, and more lazy. His model like an over-the-top, crass version of the [...]
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Craig Fisher
I just attended what might be my favorite conference of all time: People Report’s Summer Camp. (It’s awesome—see Twitter and YouTube.) Summer Camp is a networking event hosted by People Report, where 200+ people from HR and marketing come together to push the leading edge forward. It’s a remarkable event, run by remarkable people, run [...]
How Dell Succeeds with Social Media
May 19, 2011
On today’s episode of Beyond Social, Ajax Social Media’s weekly talk show, Craig and I spoke with Richard Margetic, Director of Social Media at Dell. My key takeaways? Success in social requires embracing more than a new set of tools. It requires a embracing a new paradigm for doing business. Success in social requires a [...]
Wondering how companies are using social media to drive sales? Looking for help separating fact from fiction when it comes to social sales, social marketing, and social recruiting? Us, too. Which is why we’re starting a new internet radio show. Correction: the video says “Thu, 4/6.” The correct date is Thu, 4/7!” Every Thursday at [...]
I'm Jason. I run a brand agency with a specialization in workforce marketing.
