I received my first “complaint” about my last post about 10 minutes after posting it. From my partner. Who thought I might want to tone down “fuck it” to “screw it.” Maybe he’s right… maybe not. But the email made me realize just how difficult authenticity can be, because it turns out, I don’t speak [...]
Posts tagged as:
personal branding
Apparently, that’s my brand. I learned this while out for drinks with a couple of blogosphere colleagues who were nice enough to tell me how people describe me when I’m not in the room. I found it interesting that my brand has nothing to do with the content of my work. Nothing about Fail Spectacularly! [...]
People can’t see inside your brain. They can’t see your intentions. All they can see is what you do. Therefore, the best way to establish your personal brand is by doing. Don’t worry so much about positioning yourself as an “expert,” “guru,” or “leader.” Just do. When you’re good, you’ll rise to the top. Can [...]
OK, so this post was originally targeted at HR folks… but people from many other groups within organizations—including programming, marketing, and finance—have reached out today to me to say, “Right on!” or, “I wanna steal that piece!” or, “Hey, man, you forgot about us!” So let’s fix that. Below, you’ll find the post you love, [...]
Not so long ago, in white collar employment land, companies hired you to think big thoughts about how to design/make/ship/service products better/faster/cheaper/at higher margins. If you had a brilliant idea about how to do any of that at 3pm, the company owned it. If you had a brilliant idea about business at 3am, you owned [...]
What happens when personal branding goes too far? When it leaves others (aka “me”) with the impression that you think you’re MORE THAN AWESOME; YOU’RE A PIVOTAL PLAYER ON THE MOST PHENOMENAL, BESTEST, MOST PERFECTEST TEAM EVER CONCEIVED IN SOMEONE’S WHOLE BRAIN. EVER. That’s how I felt when I read Brill Street‘s About Us page—I [...]
Here’s a cliche you’re probably familiar with: give a child a toy and he ditches it for the box it came in. (Apparently, the same is true for animals. In the video, I caught Lenny, my bulldog, after she had dumped all her toys out of the plastic box we keep them in so she [...]
I'm Jason. I make people shine. My mission is to help 1 million people tell their stories better. 